V is for Varley
Varley may have been founded in London, but its heart has always belonged to the California Riviera. This season, the brand celebrates a definitive homecoming with its debut at Fashion Island—a tribute to the lifestyle that first inspired its creation.
Founded by Ben and Lara Mead after a formative trip to Santa Monica, Varley was built to bridge European elegance with West Coast energy. Above all, the brand sets out to conquer the art of coordination. This season spotlights refined spring sets designed for a life in motion. Statement knitwear, relaxed jackets, and tailored separates are crafted to be worn together as seamless matching sets or styled back to existing favorites.
HÅM Interiors brings the Varley aesthetic to life with an atmosphere that feels residential. Known for a modern take on classic English country house style, the UK-based firm has partnered with Varley on nine boutiques, including SoHo, Madison Avenue, Boston, Dallas, Chicago, and London.
The Newport Beach flagship also highlights the celebrated Club Collection, the brand’s response to athleisure. These pieces offer a polished solution for the modern woman—moving effortlessly from the country club to the daily rhythm of life.
