New Kids on the Block
A next-gen shopping corridor is taking shape. Here, uncover the gems!
Named for the fountain that serves as both landmark and beacon, Iris Paseo features the classics—PacSun, Brandy Melville, L’Occitane—alongside new arrivals like Fashionphile and Monica Vinader. Let’s dive in!
Fashionphile
From the Dior Saddle to the Loewe Puzzle, access to ‘It’ bags has never been swifter. It’s thanks to SoCal resale titan Fashionphile, which debuted its chic HQ here. The corner location is intimate and opulent, ideal for perusing the curated collection of pre-owned, ultra-luxury accessories from brands like Chanel, Goyard, and Hermes.
Monica Vinader
Consider it an immersion into Londonized luxury. Awash in organic design, Monica Vinader’s eponymous West Coast Flagship is at the axis of fashion and fine jewelry. Expect a full shopping
experience with welding, engraving, and monogramming. Bonus: Sustainability. A gold and silver jewelry recycling program enables customers to exchange old baubles towards new purchases.
PacSun
PacSun has cracked the code on youth culture. The OC brand remains one of the most relevant brands, tapping into Gen Z style codes through community-building at the intersection of fashion, music, arts and sports.
L'Occitane
As in fashion, French girl beauty continues to fascinate. It never tries too hard, but it’s memorable either way. Founded in 1976, L’Occitane is catering to a new gen of fans clamoring for body butter and almond shower gel. This immersive boutique from the French sustainable brand offers mini-facials, lavender-scented hand massages, skin analysis and complimentary gift wrapping.
Janie & Jack
With the belief that individual style starts early, this California company aims to create clothing for special moments, whether it’s for a holiday, a family event, or school photos. Instead of fast-fashion trends, Janie & Jack focuses on classic designs and well-coordinated collections that allow kids to look elegant and put together without being overly stuffy.
Dr. Martens
From its origins as a sturdy work boot to its status as a fashion icon, the Dr. Martens story is one of reinvention. While the chunky,
lace-up boots were first embraced by factory workers, their signature silhouette and rebellious spirit quickly made them a staple of counter-culture movements. Today, the brand’s appeal spans a wider range, offering everything from loafers to Mary Janes to moccasins and Oxfords.
Gorjana
Gorjana’s coastal aesthetic is right at home at this sparkling corner jewel box near Iris Fountain. Bedecked in Tarazzo and travertine, the flagship features two dedicated boutiques for fine and fashion jewelry. Mix, match, and layer up with cool chains, coin necklaces, and monogrammed everything. The vibe? Soo SoCal.
